A Big Idea – Scaled for your business

Although large retail chains were the first to capitalize on this technology with tremendous success, Liberty immediately recognized a need for a gift card program that smaller and mid-size retailers and restaurants could benefit from without making a large investment.

There are several special advantages of having a Gift Card program. At the most basic level they increase your businesses’ name awareness and help you brand your business as something unique and desirable. Having a Gift card program also tends to decrease the amount of merchandise that is returned because customers pick out exactly what they want. Most importantly, gift cards tend to boost sales because customers are likely to spend more than the stored value of the card.

Merchants can either have customized cards that are printed with their logo or choose from an array of standardized generic cards. Both formats have your businesses’ name, address, phone number, and web address.